Looking to spice up your life this summer? Look no further than one of our fave champions of girl power, Spice Girls’ Mel B, who is inspiring us to all feel our fabulous and forever confident with her gorgeous new lingerie and swimwear range with Pour Moi. Empowering us all to ‘own our confidence’, luxury lingerie swimwear brand Pour Moi has teamed up with Mel B MBE – the embodiment of Girl Power, AKA Scary Spice. Joined by her stunning daughter Phoenix Brown and amazing mum Andrea Brown, this power trio are here to show us how they feel confident, comfortable and fabulous in a gorgeous new range from the brand.
“I LOVED shooting this with my daughter Phoenix and mum Andrea, showing how you can feel confident, comfortable and fabulous in gorgeous lingerie, swimwear and beachwear!” Mel reveals to Angela Sara West, our celeb journalist. “I love that it was a collaborative experience – it was my idea to include my mum and my daughter. I love their lingerie and swimwear and how it makes me feel, and I loved that almost everything looked WAY better on than I ever thought it would. I love that it’s British, and I loved that on the day we had so much fun!”
CELEBRATING REAL WOMAN
So, how did the Pour Moi collaboration come about? Angela quizzes.
“I love that Pour Moi’s philosophy is about feeling fabulous, feeling confident and celebrating women of all shapes, sizes and ages. It’s about being real, not being edited and not taking ourselves too seriously,” says Scary Spice. “There is no such thing as the perfect body; we all come in different shapes, sizes, colours and skin tones, and all of them are beautiful. We need to celebrate all body types and shapes, too!” Their collaborative ‘Own Your Confidence’ campaign is dedicated to women celebrating women, and both the Spice Girls and Pour Moi believe that every girl and woman should feel confident and empowered to be unapologetically themselves. “I’m all about the girl power, as you know, so when I was approached by Pour Moi for this campaign, I knew I had to be a part of it. It’s time that we owned our confidence, spread those positive vibes and empowered others to be their true selves!” So much so, that you can now shop Mel’s styles, and Feel Your Fabulous and Own Your Confidence with Pour Moi!
AN ANTI-AIRBRUSHING CAMPAIGN IN AID OF WOMEN’S AID
Supporting and empowering women is at the core of everything Pour Moi do, which is why, as part of the #OwnYourConfidence campaign the brand is making a donation to the UK charity Women’s Aid, of which both Mel B and Phoenix are patrons“I really love that Pour Moi are making a donation to Women’s Aid. As their patron, that means so much to me,” Mel reveals.”So, shop the Mel B look spice up your life with Pour Moi’s latest lingerie, swimwear and beachwear styles from the Own Your Confidence campaign, feel confident and supported knowing that Pour Moi and a Spice Girl have positively got your back”
To shop Mel’s favourite confidence-boosting pieces, head to www.pourmoi.co.uk/own-your-confidence Women’s Aid charity: www.womensaid.org.uk © Angela Sara West 2023 Insta: @angela_sara_west PHOTO CREDIT: Jay Mawson for Pour Moi
